ALEXANDRIA, VA – The Recreational Boating & Fishing Foundation (RBFF) announced a partnership with Pure Fishing to outfit a Take Me Fishing™ Mobile First Catch Center for the South Carolina Department of Natural Resources (SCDNR). This donation will enable the SCDNR to provide hands-on fishing opportunities and conservation education to multicultural audiences in metropolitan areas across the state.

“We are thrilled to have the support of Pure Fishing behind our South Carolina-based Take Me Fishing™ Mobile Capture Center,” said Dave Chanda, President and CEO of the Recreational Boating & Fishing Foundation. “This industry-state collaboration is the kind of cooperation needed to continue to attract and retain new anglers and boaters.”

The first Take Me Fishing™ Mobile Catch Centers were first launched in 2018 as a pilot program in Texas and Pennsylvania to encourage the next generation of anglers. Equipped with everything anglers need, the trailers are loaded with rods, reels, nets, coolers, rod holders, hooks, bobbers, and more. State Fish and Wildlife agencies oversee programming at each First Catch Center, providing participants with experiential learning opportunities to develop their fishing skills and learn about the ethics of fishing. the conversation.

“Pure Fishing is honored to be able to support the first Take Me Fishing™ Mobile First Catch Center in our home state of South Carolina,” said Marc Kempter, Vice President of Marketing Communications for Pure Fishing. “Initiatives like the Mobile Center are innovative ways to bring fishing to metropolitan areas and introduce the sport we love to a new generation of anglers.”

Thanks to Pure Fishing’s donation, South Carolina now joins 19 states and the District of Columbia in operating two dozen Take Me Fishing™ Mobile First Catch mobile centers across the country.

Interested in supporting a Take Me Fishing™ Mobile First Catch Center through a donation or sponsorship? Please contact Rachel Auslander, RBFF Director of Partnerships and Development, at [email protected].

About RBFF

RBFF is a non-profit organization whose mission is to increase participation in recreational fishing and boating, thereby protecting and restoring the nation’s natural aquatic resources. To help recruit, retain and reactivate participants, RBFF has developed the award-winning Take Me Fishing™ and Vamos A Pescar™ campaigns to raise boating, fishing and conservation awareness and educate people on the benefits of fishing. participation. Campaign websites feature how-to videos and an interactive state-by-state map that helps visitors find local boating and fishing spots, helping boaters and anglers of all ages and experience levels learn , plan and equip for a successful day on the water. RBFF also offers its industry players many tools, including a fishing license and boat registration plugin to connect their customers to the information they need with a single click, as well as an embeddable map fishing spots and boats to help their customers discover the fishing spots. and boat near them.

About Pure Peach

Pure Fishing is a collection of the world’s favorite fishing brands. Every day, all over the world, someone experiences the joy of catching a fish with one of our products. From gear for epic battles at sea to a fun family day out by the lake, our portfolio includes the most recognized and admired brands in fishing tackle, lures, rods, reels and tackle. storage. Abu Garcia®, All Star®, Berkley®, Fenwick®, Fin-Nor®, Frabill®, Greys®, Hardy®, Hodgman®, Johnson®, JRC®, Mitchell®, Penn®, Pflueger®, Plano®, Shakespeare ®, SpiderWire®, Stren®, Ugly Stik® and Van Staal®.

About the South Carolina Department of Natural Resources

Organized on July 1, 1994, under the SC Restructuring Act, the South Carolina Department of Natural Resources seeks to serve as the primary advocate and steward of South Carolina’s natural resources. As a trusted and respected leader in the protection and management of natural resources, the SCDNR is committed to consistently making wise and balanced decisions for the benefit of the state’s natural resources, improving the quality of life for present generations and future through the safe enjoyment of a healthy and diversified diet. , sustainable and accessible natural resources.

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